In today’s fast-paced, business environment, it’s not if a company will face a crisis, it’s when. That’s easy to see as 2017 had its share of scandals and mishaps ranging from social media blunders to poorly planned advertising spots, as well as a host of poorly executed responses to the
We want to share with you the trends we see in the financial services industry, including important events and media input. As an agency, our goal is to help you. That is why we also post our financial PR and Marketing best practices and opinion articles as a resource for your company.
The troubling United Airlines situations, the Snapchat debacle, and the ongoing litany of scandals continue to steal the headlines day after day. These epic public relations failures are prime examples of how NOT to manage a corporate crisis. However, a few weeks ago a chicken shortage surprisingly provided two invaluable
No organization willingly captures the spotlight by placing itself in a crisis situation, but the reality is that most organizations, regardless of size or industry, will find themselves in the midst of a crisis at some point.
Yet, according to the “Crisis Preparedness Study” released by Burson-Marsteller and global research-based
Make sure your credit union is prepared to respond if the unthinkable happens
As featured in this month’s CUES PR Insights.
Chances are, you or someone you know has had personal information compromised due to relentless cyber attacks across various industries in the U.S. Last year alone, we saw companies
No organization is immune to a crisis. They’re inevitable and strike when you least expect it. But with the sharp rise in social media, crises can leave a nasty scar if not handled appropriately.
For a second consecutive year, WMA participated in a #BankOnSocial Twitter Chat, moderated by WMA-client Kasasa,
Earlier this year, the state of Indiana took a huge reputational hit after Gov. Mike Pence signed the Religious Freedom Restoration Act into law, which allows both individuals and corporations to cite religious beliefs as a defense when sued. This law was immediately criticized as potentially giving business owners the right
What the FinTech industry can learn from the top five PR nightmares of the year
By Mary Cox, Account Director, William Mills Agency
Crises are all too familiar for the FinTech industry. From data breaches to hefty fines imposed by the Consumer Financial Protection Bureau – and let’s not forget
Four lessons learned for effective crisis communication that can apply to FinTech companies
A few weeks ago, the Huffington Post’s co-founder, Kenneth Lerer, posted an article titled “The End of SeaWorld,” outlining the reasons why the company is “finished,” as he put it. SeaWorld’s stock took a
In today’s social world, your brand may be pulled into highly sensitive debates
In the world of finance, perception is reality. Managing a public reputation can provide challenges, particularly when a corporation is comprised of many employees and has close relationships with partnering companies. These