Blog

We want to share with you the trends we see in the financial services industry, including important events and media input. As an agency, our goal is to help you. That is why we also post our financial PR and Marketing best practices and opinion articles as a resource for your company.

Make Your Company Stand Out in the Financial Industry!


Implement a PR plan, the right PR plan

PR in Action

You would not take your family on a camping trip to the Rocky Mountains without thoroughly researching the trip – everything from flights, camping equipment, tents, cooking tools, sleeping gear, etc., and most importantly – your itinerary. Just the same, you should not begin any PR campaign in the financial industry without an action plan.

William Mills Agency Committed to Supporting Public Relations Education

Public Relations

William Mills Agency has long been a supporter of PR education in our university system. William Mills III, CEO of William Mills Agency, continues to support Florida State University (FSU) and is meeting today in Tallahassee with the College of Communication and Information (CCI) Advisory Board in his role on the Executive Committee. In the last month, we also hosted 10 students from Auburn University’s Public Relations Student Society of America, a booth at University of Georgia’s career fair and four Kennesaw University PR students who stopped by to shadow our account teams.

Highlights from BAI’s Retail Delivery Conference

BAI’s Retail Delivery ConferenceBy Scott Mills, APR
President of William Mills Agency
 

According to BAI, attendance was around 1,700, which is in line with last year and well ahead of their attendance lows from a few years ago.

The programming seemed better than last year, and break out sessions were crowded. In my opinion, Sir Richard Branson and Guy Kawasaki were also far more appropriate for the event than last year’s big gun.

2012 FinTech 100 Rankings Released

American Banker and Bank Technology NewsSourceMedia’s leading publications for banking and financial services professionals, and IDC Financial Insights, a leading provider of independent research and advisory services focusing on the business, technology and operational issues in financial services, released the ninth annual FinTech 100 rankings of the top global technology providers to the financial services industry.

William Mills Agency Makes Changes in Social Media Outreach

Sharing Financial Industry Knowledge with You

William Mills Agency is taking on more than just a new look; we also made big changes in our social media outreach this year. In August, we started an aggressive campaign to further increase our communication platforms with you.

Getting Started in Public Relations

Tips for recent graduates and others new to the profession

By Hayley Thrift

Credit Union Management’s online-only “PR Insight” column runs the first Thursday of every month.

Throughout my final semester of college, I was asked the same question more than 10 times each week, “What are your plans after

Vipin Gupta Speaks at FinTech 100 Breakfast Event During BAI Retail Delivery Conference

FinTech 100

William Mills Agency provides PR services and is recognized as a sponsor for FinTech 100 Rankings. Companies going to BAI Retail Delivery Conference may be interested in the following event:

Vipin Gupta, KeyCorp CIO, to Address Financial Industry’s Largest Technology Vendors at BAI Retail Delivery Conference

Gupta to discuss technology priorities and advice on successful vendor partnerships

PR Strategies

for Larger Enterprises vs. One Product Companies

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